Learn About Apex Marketing and Sales

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Remarkable Success, Surpassing $15 Billion in Sales to Date

Ben Langford and Josh Reed established APEX Marketing & Sales in 2003. Prior to forming their partnership, both Ben and Josh gained extensive experience within the food industry. Drawing from their shared expertise, they cultivated a passion for introducing innovative and "better-for-you" food options to major retailers such as Walmart and Sam’s Club.

Our comprehensive services include, but are not limited to:

Customized Software Solutions
Supplier Support Services
Retail-Link Automation
Report Creation and Analysis
Ad-Hoc Drill Downs
Business Intelligence Solutions
Advanced Analytical Services

At APEX, we are committed to delivering high-quality, data-driven strategies that drive success for our clients in the competitive retail landscape.

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Our Core Values

Customer-Centric Approach

Why: Focusing on the needs of your clients ensures long-term relationships and satisfaction.

Example: "We prioritize our clients' success, tailoring strategies to maximize their presence and performance in Walmart and Sam's Club."

Integrity and Transparency

Why: Building trust is crucial when working with large retailers and brands.

Example: "We are honest and transparent in our dealings, ensuring clients and retailers can trust our recommendations and actions."

Innovation and Adaptability

Why: The retail landscape is constantly evolving, requiring creativity and agility.

Example: "We embrace new trends, technologies, and strategies to stay ahead in the competitive marketplace."

Results-Driven Mindset

Why: Clients expect measurable outcomes, especially when entering high-stakes retail environments like Walmart and Sam's Club.

Example: "We focus on delivering quantifiable results that drive growth and profitability for our clients."

Collaboration and Teamwork

Why: Success in the retail industry depends on strong partnerships with brands, buyers, and supply chain teams.

Example: "We foster collaboration across teams and stakeholders to achieve shared goals."

Excellence and Professionalism

Why: Representing clients with excellence reflects positively on both the company and the products.

Example: "We maintain the highest standards of professionalism in all our interactions and deliver top-tier service."

Commitment to Quality

Why: Ensuring high-quality representation and execution builds credibility with both clients and retailers.

Example: "We uphold a commitment to quality in every aspect of our work, from strategy development to execution."

Sustainability and Responsibility

Why: Retailers like Walmart prioritize sustainability, making it essential for their partners to align with those values.

Example: "We champion sustainable practices and socially responsible solutions in all our partnerships."

Data-Driven Decision-Making

Why: Accurate data and insights are crucial for success in large-scale retail environments.

Example: "We leverage data analytics to make informed decisions that maximize opportunities for our clients."

Passion for Retail and Consumer Success

Why: Genuine enthusiasm drives better outcomes and fosters long-term engagement.

Example: "We are passionate about helping brands succeed and creating value for retailers and consumers alike."

Our History

2003

Established Apex - added our first grocery, deli, dairy, bakery, and beverage suppliers.

2004

Opened our first office in Emerald Plaza - added our first snack and frozen supplier.

2005

Hired our first employee - added our first candy, meat, seafood, and OTC supplier.

2006 - 2011

Added our first Private Label supplier
Participated in our first Expo West
Added our first organic supplier
Participated in our first Houseware show
Added our first pet supplier
Added our first GM supplier

2012

Participated in our first CES - added our first tech supplier.

2013

Welcomed our first college intern.

2015

Expanded with the opening of a second location in Downtown Rogers.

2016

Welcomed our second college intern.

2018

Moved to our own office in Bentonville on B Street (subsequently sold in 2022).

2019

Established market coverage in the Southwest - serving HEB, Albertson Southern, Central Markets, and Rouses.

2020

Initiated an internship program with the Bentonville High School Ignite program.

2022

Expanded to 20 employees.

2023

Welcomed our third college intern - added our first Health and Beauty supplier.

2024

Purchased and currently remodeling our new office in Bentonville on Central Street.

Meet the Team

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Meet the team

Over two decades of specialized experience.